iWAM Organizational Applications
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You can make a significant difference by using iWAM to understand organizational culture in a different and more powerful way and to plan and manage change more effectively!
In addition, you can use the iWAM to expand your consulting toolbox, to increase your self-awareness, and to broaden your understanding of why internal or external clients behave the way they do and what would motivate them to move in the desired direction!
Consultants can improve the quality of their service and reduce the potential for low impact by expanding and deepening knowledge of what really drives performance and applying that knowledge to organization development challenges!
Learn how language and behavioral patterns increase your ability to communicate more effectively with colleagues, customers, and clients. Consider the unlimited possibilities and decide for yourself how you can benefit from the iWAM. (>> More...!)
Executive & Professional Coaching
All coaching is about improving performance whether the focus is being a better athlete, a more effective leader, expanding one’s range of capabilities, or improving relationships.
Knowledge and use of motivational and attitudinal patterns will help coaches be more effective by learning new things about how to coach as well as about what to coach with regard to a respective performance challenge. (>>More...!)
Leadership & Leadership Development
The iWAM is not just another accessory on the classic leadership model. It represents a fundamental shift in how we view leaders, how we choose them, and how we develop them.
The new, more challenging, global economic environment which impacts business, non-profits, and governments alike will require a different kind of leadership. A different kind of leadership will require new ways of understanding and interpreting what’s behind successful leaders.
Taking motivational and attitudinal patterns into account and using a tool like the iWAM to assess these patterns will provide extraordinary leverage for the organization to be more than one step ahead of the competition. Here’s how the iWAM can help leaders and those who consult to leaders. (>>More...!)
Work Design and Matching People to Jobs
What is the capitalization rate of the talent your company has? How can you help employees get closer to their performance potential while improving their job satisfaction? With the iWAM you can learn information that helps you create jobs and work groups that generate high productivity and employee fulfillment, or help you match people with the right jobs and roles ("putting the right people in the right seat on the bus"). People have different needs at work - social, developmental, technological, autonomy vs. supervision, stability vs. changes etc.- , and different motivations and attitudes, which all have to be addressed in work design (redesign) or job enrichment processes. The better you align roles, responsibilities and work conditions with the individuals' needs and organizational goals, the better and more durable performance and commitment you will get. The result is measurable reduction in absenteeism and turnover, and increased productivity and job satisfaction.
Marketing & Advertising Campaigns
What if we told you that motivational and attitudinal patterns were a powerful tool used in major marketing strategies during the last two decades? Or that these patterns are a better indicator of market analysis of buyer behavior with credit cards than traditional financial industry models? Or that a major well-known retailer reversed a failed advertising campaign by altering the advertising language to fit their product and market?
Well, we're telling you. If motivational and attitudinal patterns are not in your toolbox, then you are missing a major opportunity to get ahead of the pack. (>>More...!)
Sales / Customer Service / Call Centers
Regardless of the times, location, or situation, someone is selling something. Teachers sell; actors and actresses sell; politicians sell; sports agents sell; and, yes, sales people sell. Customer service operations are selling satisfaction, mostly from people who have already bought. Call centers may be doing both selling of service (satisfaction) and selling products depending on the nature of the enterprise.
What separates effective sales representatives, customer service personnel, or call center staff from those who don’t do as well?
The answer is in the performance patterns measured by the iWAM. (>>More...!)
For more information on the organizational applications of the iWAM, please contact us!